by Vishal Mehta
January 12, 2011
Usability Dimensions
CREDIBLE. Sixth feature in the series of dimensions of usability. Stanford’s Persuasive Technology Lab investigates topics such as: what causes people to believe (or not believe) what they find on the web what strategies do users employ in evaluating the credibility of online resources what contextual and design factors influence these assessments and strategies how [...]
Read the full article →
by Vishal Mehta
January 2, 2011
Brand Identity
Is it more important for your website/product to be desirable or accessible? How about usable or credible? The truth is, it depends on your unique balance of ‘context’, ‘content’, and ‘users’ – and the required trade-offs are better made explicitly than unconsciously or subconsciously. We’ll attempt to discuss and exemplify various aspects and dimensions of [...]
Read the full article →