February 2012

HootSuite Snooze

by Vishal Mehta February 28, 2012 Just One Other Thing

Ignore HootSuite application for some time; when you return, you have to “wake it up!” to use again. Nice little user experience!

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IDEO builds a better ATM

by Vishal Mehta February 24, 2012 Applications

IDEO has done it again. Who could have thought of bringing more innovation and simplicity in a thing as universal as ATM? I use analogies with ATM all the time, like using the expression…noone’s ever been trained on an ATM; why should software user interface be any different. 2 years well spent on building a [...]

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We Were Sofa

by Vishal Mehta February 22, 2012 Brand Identity

One of the most inspiring sites/companies for me since 3 years has been the Sofa, who got acquired by Facebook in 2011. I wanted to re-read witty profiles of their team, so I visited the site again yesterday. The site essence has remained unaltered, but there’s super-wit in action – proving their understanding of superior [...]

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SCAMPER – Eliminate Something

by Vishal Mehta February 20, 2012 Process

Minimalism is a welcome concept these days. People like something which gives them lesser things to think about – in order to achieve their specific goals. How do you go about achieving this in your usability exercise? How do you absorb the philosophy of “LESS is MORE?” ‘E’ of SCAMPER probes into the process of [...]

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Don’t Use Submit Button

by Vishal Mehta February 14, 2012 One Tiny Advice

We’ve added a new category called “One Tiny Advice” – this shall I hope interest many of our readers in receiving direct, to the point practical tip (only 1 in 1 post). Thanks to the encouraging response to our category “Just One Other Thing” which essentially points out just one interesting user experience example, sparing [...]

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SCAMPER – Put to Another Use

by Vishal Mehta February 13, 2012 Process

Have you seen a USB pen drive that’s also a key ring? The ‘P’ of SCAMPER technique enables you to think of different ways you can put to use the same element (with or without modifications). Think of how you can solve a problem by reusing something from somewhere else. For instance, the pen drive [...]

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Stamp Brilliancy

by Vishal Mehta February 11, 2012 Applications

Every company requires rubber stamps – company seal, authorized signatories, round seal, address, etc. I’m surprised to see so many companies still making use of the bulky stamp-pads and stampers in a messy way, where a nice elegant solution is available since many years. Sure, there have been other breakthroughs that have been vast improvements [...]

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Identifying Myths – What Usability Is NOT.

by Vishal Mehta February 9, 2012 Usability

Myths on Usability Fact vs. Fiction on UXBooth: A close friend asked me a few days ago – “You’ve covered decent ground on the science, dimensions, characteristics, design aspects, process and pervasiveness of usability considerations. How about doing a reverse bit? What usability is not about? Or the myths of usability?” I jumped at the chance. [...]

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Dettol – Scores By Painful User Experience

by Vishal Mehta February 5, 2012 People

Dettol or Savlon For decades, two brands have been synonymous with first-aid disinfectant solutions for consumers globally – Dettol and Savlon. Which one is better? I am not qualified to answer that, since medicine is outside my area of expertise; I have been a user of Dettol and having satisfied with the product, I haven’t [...]

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Can Tata Photon Plus Make It Uglier?

by Vishal Mehta February 5, 2012 Good, Bad, Ugly

Tata Photon User Interface Professionally or otherwise, I have seen plenty of ugly user interfaces. Few like Craig’s List are ugly, are still very much usable and hence works alright for the user. One interface I have to face daily really takes the cake of being one of the ugliest I have ever seen. Tata [...]

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